La parola in-sorgente is a cultural festival that amplifies radical forms of expression, offering new perspectives on interpreting the world. Its winter edition, Prima Deformance, explores the relationship between art, body, and language, transforming body performance into a space for reflection.

We conceived and produced the festival’s official video trailer—a visual piece that delivers its message with impact yet a touch of delicacy. The goal was to engage the young Turin audience, immersing them in the festival’s atmosphere and its invitation to introspection. In the video, the body becomes a tool for expression and transformation. Every shot is designed to evoke the tension between limits and freedom, between silence and the urgency to express oneself.