Creostudios was in charge of the launch of the new Giulia and Stelvio Competizione, handling the image of the cars and creating the latest digital film for their release.

Alfa Romeo launched the new Giulia and Stelvio Competizione and chose Creostudios for the creativity of the launch materials, images and videos. The special Competizione series was created to celebrate the debut of the new Giulia and Stelvio. It is an authentic concentrate of style, technology and performance, representing the ultimate expression of the Alfa Romeo essence. The new Giulia and Stelvio Competizione draw inspiration from the brand's sporting tradition to satisfy the members of the increasingly inclusive Alfa Romeo tribe.

The creativity proposed by Creostudios aimed to highlight how Alfa Romeo reinterpreted sportiness as increasingly open, intuitive and connected to the tribe. The digital film, created for the launch of the special Competizione series, focuses on the 'noble sportiness' of Alfa Romeo and highlights the evolution of the brand, emphasising the passing of the baton between the current and new members of the tribe and showing how the brand has integrated, through clusters and NFT, technological performance with pure mechanical performance. The film highlights how Alfa Romeo continues to show the emotions and identities of the life-loving leaders who are part of its tribe, united by the unmistakable feeling that comes from living every moment to the full.