Danette
Troppo buona!
IN-STORE DISPLAY
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.retail
For Danette, we developed and adapted the visual for institutional creativity on POP materials, emphasizing the product's creaminess.
For Easter, in addition to dressing the gondola header, we also designed a special layout for arranging the pots in the refrigerator to recreate the image of an Easter egg: an engaging solution with a strong visual impact.
To promote the launch of the new Hazelnut flavor and the Mini Danette innovation, we created tailored visuals to highlight the products and target two distinct audiences, adults and children, while maintaining consistency with the brand and institutional communication.
To surprise consumers, we created a 2D animation that enhances the communication of the materials in various stores. The Mini Danette mascot accompanies the consumer on a journey to discover the creaminess of Danette flavors.




Client:
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Danone | Danette
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.retail
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Unit:
Sector:
Food & Beverage
Year:
2021
