Creostudios introduced CREO.lab as a tool to promote innovation through research and development. It is an incubator of ideas that allows us to understand and anticipate customers' needs, creating innovative proposals to meet the challenges of the future.

We use the speculative approach to design and innovation by imagining future scenarios and anticipating market demands. CREO.lab is a hub dedicated to experimenting with new technologies, developing innovative products and designing experimental digital platforms and communication strategies. Thanks to CREO.lab, we are able to enrich and renew the range of products and services for our customers using concepts such as blockchain, artificial intelligence, systemic design, rapid prototyping and digital platforms.